BECAUSE LIFE SHOULD BE COLORFUL holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed October 10, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88864557 | BECAUSE LIFE SHOULD BE COLORFUL | Apr 08, 2020 | Pending | 025 Clothing & Footwear | Paul Stuart, Inc. |
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FAQ: BECAUSE LIFE SHOULD BE COLORFUL trademark portfolio
What trademarks does BECAUSE LIFE SHOULD BE COLORFUL hold?
BECAUSE LIFE SHOULD BE COLORFUL holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear). The most recent filings are registered to Paul Stuart, Inc..
How many trademarks does BECAUSE LIFE SHOULD BE COLORFUL have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to BECAUSE LIFE SHOULD BE COLORFUL. The brand has been actively filing since April 2020. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BECAUSE LIFE SHOULD BE COLORFUL file most often?
BECAUSE LIFE SHOULD BE COLORFUL's most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BECAUSE LIFE SHOULD BE COLORFUL trademark?
The most recent filings under the BECAUSE LIFE SHOULD BE COLORFUL mark are registered to Paul Stuart, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BECAUSE LIFE SHOULD BE COLORFUL expanding into new categories?
The current WikiTrademarks Expansion Score for BECAUSE LIFE SHOULD BE COLORFUL is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BECAUSE LIFE SHOULD BE COLORFUL trademark filings?
Click the Watch Brand button at the top of this page to add BECAUSE LIFE SHOULD BE COLORFUL to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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