BE ON PURPOSE holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 28/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 28, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99645685 | BE ON PURPOSE | Feb 10, 2026 | Registered | 025 Clothing & Footwear | CBUM HOLDINGS ACCOUNTS LLC |
| 90020864 | BE ON PURPOSE | Jun 25, 2020 | Pending | 009 Electronics & Software 016 Paper & Printed Goods 041 Education & Entertainment | Loflin, Wiley Jones |
Weekly visibility reports showing how ChatGPT mentions BE ON PURPOSE, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: BE ON PURPOSE trademark portfolio
What trademarks does BE ON PURPOSE hold?
BE ON PURPOSE holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 9 (Electronics & Software), Class 16 (Paper & Printed Goods). The most recent filings are registered to CBUM HOLDINGS ACCOUNTS LLC.
How many trademarks does BE ON PURPOSE have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to BE ON PURPOSE. The brand has been actively filing since June 2020. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BE ON PURPOSE file most often?
BE ON PURPOSE's most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BE ON PURPOSE trademark?
The most recent filings under the BE ON PURPOSE mark are registered to CBUM HOLDINGS ACCOUNTS LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BE ON PURPOSE expanding into new categories?
The current WikiTrademarks Expansion Score for BE ON PURPOSE is 28 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BE ON PURPOSE trademark filings?
Click the Watch Brand button at the top of this page to add BE ON PURPOSE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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