BE HALF AS OLD AS YOU ARE holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 44 (Medical & Beauty Services) with 1 filings. The WikiTrademarks Expansion Score is 3/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed September 1, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 87603022 | BE HALF AS OLD AS YOU ARE | Sep 11, 2017 | Pending | 044 Medical & Beauty Services | Michael F. Roizen |
| 87603029 | BE HALF AS OLD AS YOU ARE | Sep 11, 2017 | Pending | 009 Electronics & Software | Michael F. Roizen |
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FAQ: BE HALF AS OLD AS YOU ARE trademark portfolio
What trademarks does BE HALF AS OLD AS YOU ARE hold?
BE HALF AS OLD AS YOU ARE holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 44 (Medical & Beauty Services), Class 9 (Electronics & Software). The most recent filings are registered to Michael F. Roizen.
How many trademarks does BE HALF AS OLD AS YOU ARE have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to BE HALF AS OLD AS YOU ARE. The brand has been actively filing since September 2017. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BE HALF AS OLD AS YOU ARE file most often?
BE HALF AS OLD AS YOU ARE's most active class is NICE Class 44 (Medical & Beauty Services), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BE HALF AS OLD AS YOU ARE trademark?
The most recent filings under the BE HALF AS OLD AS YOU ARE mark are registered to Michael F. Roizen. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BE HALF AS OLD AS YOU ARE expanding into new categories?
The current WikiTrademarks Expansion Score for BE HALF AS OLD AS YOU ARE is 3 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BE HALF AS OLD AS YOU ARE trademark filings?
Click the Watch Brand button at the top of this page to add BE HALF AS OLD AS YOU ARE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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