BE! holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 30 (Staple Foods & Beverages) with 1 filings. The WikiTrademarks Expansion Score is 6/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 30, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 79443008 | BE! | Dec 05, 2025 | Registered | 030 Staple Foods & Beverages | BEST BISCUITS MAROC |
| 86924246 | BE! | Mar 01, 2016 | Pending | 041 Education & Entertainment | Simply Health LLC |
Weekly visibility reports showing how ChatGPT mentions BE!, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: BE! trademark portfolio
What trademarks does BE! hold?
BE! holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 30 (Staple Foods & Beverages), Class 41 (Education & Entertainment). The most recent filings are registered to BEST BISCUITS MAROC.
How many trademarks does BE! have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to BE!. The brand has been actively filing since March 2016. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does BE! file most often?
BE!'s most active class is NICE Class 30 (Staple Foods & Beverages), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the BE! trademark?
The most recent filings under the BE! mark are registered to BEST BISCUITS MAROC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is BE! expanding into new categories?
The current WikiTrademarks Expansion Score for BE! is 6 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new BE! trademark filings?
Click the Watch Brand button at the top of this page to add BE! to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare BE! to another owner · Browse all NICE classes · Most valuable brands
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