AT THE BEACH holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 87982953 | AT THE BEACH | May 12, 2016 | Pending | 003 Cosmetics & Cleaning | Bath & Body Works Brand Management, Inc. |
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FAQ: AT THE BEACH trademark portfolio
What trademarks does AT THE BEACH hold?
AT THE BEACH holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to Bath & Body Works Brand Management, Inc..
How many trademarks does AT THE BEACH have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to AT THE BEACH. The brand has been actively filing since May 2016. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does AT THE BEACH file most often?
AT THE BEACH's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the AT THE BEACH trademark?
The most recent filings under the AT THE BEACH mark are registered to Bath & Body Works Brand Management, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is AT THE BEACH expanding into new categories?
The current WikiTrademarks Expansion Score for AT THE BEACH is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new AT THE BEACH trademark filings?
Click the Watch Brand button at the top of this page to add AT THE BEACH to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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