AESOP holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 2 filings. The WikiTrademarks Expansion Score is 7/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 79386511 | AESOP | Aug 19, 2023 | Pending | 009 Electronics & Software 035 Advertising & Business 041 Education & Entertainment 042 Science & Technology | Emeis Cosmetics Pty Ltd |
| 87778571 | AESOP | Jan 31, 2018 | Pending | 035 Advertising & Business | EMEIS COSMETICS PTY. LTD. |
| 87750899 | AESOP | Jan 11, 2018 | Pending | 014 Jewelry & Watches | Yu Jing |
Weekly visibility reports showing how ChatGPT mentions AESOP, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: AESOP trademark portfolio
What trademarks does AESOP hold?
AESOP holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 9 (Electronics & Software), Class 41 (Education & Entertainment). The most recent filings are registered to Emeis Cosmetics Pty Ltd.
How many trademarks does AESOP have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to AESOP. The brand has been actively filing since January 2018. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does AESOP file most often?
AESOP's most active class is NICE Class 35 (Advertising & Business), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the AESOP trademark?
The most recent filings under the AESOP mark are registered to Emeis Cosmetics Pty Ltd. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is AESOP expanding into new categories?
The current WikiTrademarks Expansion Score for AESOP is 7 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new AESOP trademark filings?
Click the Watch Brand button at the top of this page to add AESOP to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare AESOP to another owner · Browse all NICE classes · Most valuable brands
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